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Go-to-Market Consulting for B2B Startups

Build the strong foundations your startup needs to grow

At Prelude Marketing, we help early-stage B2B startups build strong marketing foundations that drive revenue and sustainable growth. We work with founders and marketing leaders to define their ideal customers, craft clear messaging, and choose the right channels to reach them. Our goal is to help you build a solid foundation that supports long-term business success.
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THE PROBLEM

Growing a B2B startup is tough

You’ve made some progress, but scaling your business is difficult. You might be facing one or more of these issues:

  • Unclear marketing strategy: You’re trying different marketing tactics but aren’t sure which ones will drive growth.
  • Struggling to find the right customers: Your team isn’t aligned on your ideal customer or how to reach them.
  • Inconsistent messaging: Your value proposition isn’t clear, and your audience isn’t connecting with your brand.
  • Wasting time and money: You’ve spent on agencies or freelancers, but the results haven’t met your expectations.
  • Lack of guidance: You’re missing the experience of someone who’s "been there, done that" to help lead the way.
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OUR SOLUTION

We help early-stage B2B startups like yours build the foundations for scalable growth

At Prelude Marketing, we specialize in helping early-stage startups from $1M to $10M clarify their go-to-market strategy and execute it effectively. We focus on building strong marketing foundations to ensure your business can scale successfully.

Here’s how we help:

  • Clarify your customer focus
  • Nail your messaging
  • Create a clear path for growth
  • Execute with confidence
  • Capture impactful customer stories
  • Find the right partners

 

How we can help

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CONSULTING

Align your team with a done-for-you growth playbook

After initial sales, what comes next? How do you continue to grow and scale your B2B startup?

We work with founders to align their teams through a series of workshops on a go-to-market strategy based on a deep understanding of your most valuable features or services, best-fit customers, clear messaging and positioning, and prioritized growth channels.

We work with you to understand and align your go-to-market teams on each of these core foundations––then build the assets to help keep them aligned.

Starting at $5,000/month

COACHING

Get help developing and executing your plan 

Not sure where to start? We can coach you through our process of developing and executing a successful go-to-market strategy.

You get weekly 1:1 help from someone who has "been there, done that."

We work one-on-one with founders and go-to-market leaders to strengthen their strategies and operating plans and guide ongoing execution.

Starting at $1,500/month

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PROJECTS

Keep your foundations fresh as your company grows

Go-to-market strategy isn't a set-it-and-forget-it activity. Your offering, audience, messaging, and channels are constantly evolving. 

We'll help you stay on top of the changes with projects tailored to your business's needs, including ongoing customer research and journey mapping, pricing and packaging updates, messaging and positioning refreshes, marketing audits, case study and testimonial creation, and more.

Think of us as an on-demand product marketing extension of your team.

Pricing TBD

Proven experience trusted by growing startups

 

 

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👋 Hi, I'm Garrett, Founder & CEO of Prelude Marketing.

Before Prelude, I spent a decade in marketing, strategy, and executive leadership roles for growing B2B startups. If there is one thing I learned, it is that growing a startup is hard.

Unfortunately, it's not getting any easier with the reduced budgets, smaller teams, and higher expectations startups face today.

No longer can you "do everything to grow." Today, the best startups "do the right things to grow" instead. But how can you know what "the right things" are for your business?

At Prelude Marketing, we work directly with founders and GTM leaders to answer key GTM questions and build the core foundations needed to help you know how to grow.


The result? Clarity and alignment for your GTM team + profitable, sustainable business growth.

If you're struggling to grow your startup or just need some support, let's chat! I'd love to see if we can help you. 

Ready to grow your business?

Profitable, sustainable business growth is within reach. Here's how to get started:

Schedule a free intro call
In a 30-minute call, we’ll discuss your business and challenges and whether I'm best suited to help. (Sometimes I'm not!)
Get a custom proposal
After our call, if it's a fit, I'll send you a proposal about how I recommend working together to grow your business.
Grow your business
After aligning on the work and logistics, I'll get to work. We’ll sync regularly to review and track progress and results. 

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